Click Here for The Women Driving the 2004 Presidential Campaign

"Look at the language. Starting in 2000, every Republican-male dinosaur on TV began to sound like Oprah. Suddenly they all used the words'sensitive, comfort (or comfortable), and appreciate. George Bush is 'comfortable in his skin.' Laura Bush and her husband want to 'comfort' the bereaved families of dead soldiers. Republicans would speak of Bush as 'sensitive' to the complexity of issues and as being someone 'appreciative' of working moms. It worked frighteningly well: The words 'changed the tone' of Washington Republicans from that of the losing old boys' club of 1992 and 1996."

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